Luxury Coach & Transportation

April 2015

Magazine for the professional limousine, charter and tour industry.

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28 LIMOUSINE, CHARTER & TOUR APRIL 2015 WWW.LCTMAG.COM Read It Here First Access Industry News, Company Announcements, Laws/Regulations, Vehicle Updates and more FREE Weekly E-Newsletter Join us at www.lctmag.com/newsletter 100 YEARS OF COMBINED PUBLIC AUTO EXPERIENCE READY TO WORK FOR YOU Our staff's 100 years of combined public auto experience will help you choose the right combination of general and commercial auto liability coverages to help keep your business on the road to success. • High limits up to $5 million coverage with no radius restrictions • Same-day certifcates • 24/7 claims support • Underwritten by individual member companies of Zurich in North America, an A.M. Best A+/stable rated company** Call us at 866-562-4048 for a quote or more information! Visit www.LimoInsure.com to download a complimentary copy of our Insurance Guide & Tips for Buying Limo Insurance This is intended as a general description of certain types of insurance and services available to qualifed customers through the companies of Zurich in North America (ZNA), including Zurich American Insurance Company, provided solely for informa- tional purposes. Coverage available in all states but AK, HI, MA, MI, NY and WY. *LimoInsure is a Program Administrator and is not a subsidiary or affliate of Zurich. **Rating as of September 31, 2013. A.M. Best's Ratings are under continuous review and subject to change and/or affrmation. For the latest Best's Ratings and Best's Company Reports (which include Best's Ratings), visit the A.M. Best website at www.ambest.com. The rating represents the overall fnancial status of the individual member companies of ZNA and is not a recommendation of the specifc policy provisions, rates or practices of each issuing insurance company. ©2013 Zurich American Insurance Company a big trend." Maximizing Vehicle Potential When the corporations come knocking, it's important for operators to supply more up- scale party bus vehicles, and downplay the wild, party atmo- sphere of the limo bus. Vecchio has removable "dancing" poles for his daytime work, including weddings, and Rivas has been moving toward more upscale and newer limo bus vehicles. Coachbuilders are seeing this trend as well and many are offering smaller limo bus- es, such as Sprinters, that have limousine interiors for multiple client preferences. Jay Glick, CEO of First Class Customs in Springfeld, Mo., which spe- cializes in building upscale Sprinters with limo interiors, says he has seen operators use his vehicles to successfully ac- commodate both the party bus crowd at night and the corpo- rate client during the day. fnding bookings for the vehicles during the Sunday through Thursday time slot. "Anyone can book Friday night, and especially Satur- day night," Rivas says. "But now we've been going after corporate clients, who are booking trips for their em- ployees, and that keeps the buses moving during the weekdays. We've also been doing a lot more Quincean- eras and weddings to make sure they move Sunday. That's actually become one of our busiest days, and so many other party bus opera- tors shut down on Sunday." ChiTown Party Bus is also moving into more corporate work. "We're getting more corporations booking us to take their employees out, for pub crawls or wine tours or what have you. But we're seeing more companies this year taking their employees out to have fun. That's been operators in getting their party bus businesses off the ground. Rivas was quick to buy the domain LAPartybus. com, which brings in a lot of leads. Soliman is active at lo- cal Greater California Livery Association (GCLA) functions and gets many of his book- ings from local affliates in need of a large limo bus. One of the important de- tails in successfully operat- ing a party bus business is operators. Another comes in marketing a vehicle that requires many passen- gers to be proftable. Avoid- ing the overhead costs on an expensive limo bus means operators must be creative with their marketing and consistent with networking. The bus needs to move regu- larly to garner proft. Online marketing and or- ganic search engine place- ment has been crucial for Chris Vecchio of ChiTown Party Bus in Chicago started with this single school bus conversion, nicknamed "Big Daddy."

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