Luxury Coach & Transportation

October 2018

Magazine for the professional limousine, charter and tour industry.

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MOTORCOACHES / OPERATIONS Intercity Bus Lines Picking Up Speed With New Service Strategies Demand for luxury and business class-style transportation provides new opportunities for motorcoach operations that can handle long-distance -xed routes. By Joseph Schwieterman, Ph.D. and Brian Antolin MEGABUS T he intercity bus industry is speeding up again, having already navigated speedbumps created by plummeting oil pric- es in 2014 — a year that ush- ered in a period of abnormally cheap fuel and the end of an era of frenetic growth. With the country's economy improving and high gasoline prices in- creasing the cost of automobile travel, demand for bus travel inches upward as the sector regains its mojo. But strategies have changed greatly since the days when BoltBus and Megabus rolled out major hubs and route networks to bring express service to population centers across the U.S. mainland. €e most recent expansion has been more nuanced, spurred by a desire to ‚ll gaps in the system, im- prove connectivity with Amtrak, and strengthen existing routes with new intermediate stops. As highlighted in our new report, "Driving Demand: 2018 Outlook for Intercity Bus Industry," carriers are working to strategically expand with- out ‹ooding the market capacity. For example, by leveraging existing routes, BoltBus recently added stops in Fresno, Calif., and Megabus has done the same in Florida. Go Bus expanded beyond the Northeast by adding service from Miami to Key West, Fla., and Je•erson Lines drew up its strength in the Dako- tas by returning to Winnipeg. OurBus, a fast growing startup, has put itself on an impressive growth trajectory, serving niche markets to and from New York. Pool Agreement Elimination €ere have recently been some dra- 3 6 WWW.LCTMAG.COM LUXURY COACH & TRANSPORTATION OCTOBER 2018

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